Goal: Identify the Most Exciting Product Features. Product
Box lets you leverage your customer’s collective retail consumer experiences by
asking them to design a product box for your product. A box that represents the
product that they want to buy. In the process, you’ll learn what your customers
think are the most important, exciting features of a given product or service.
This game is popular among software developers when setting out to capture the
customer’s view of a new application.
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